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Writer's pictureShiri Feldman

Exponent Beauty: Shaking Up the Skincare Space with Fresh, Potent Formulas & Innovative Packaging

Push-and-Twist. Mix. Apply. That's Skincare Mixology.


To my fellow skincare aficionados, meet Exponent Beauty, the brainchild of industry veteran Liz Whitman, who's on a mission to raise the bar for effective, clean, and just downright fabulous skincare. 


Liz shares: “I was often unimpressed by the parade of skincare that crossed my desk. My quest? Find the best clinically proven treatments with the most potent ingredients. Then came my A-HA moment. When I was President & CMO of The Red Door by Elizabeth Arden, estheticians ensured peak potency by mixing fresh on demand—which propelled me to take matters into my own hands. I third-party tested hundreds of products until I had my answer: The 'best' anti-aging skincare, ironically, has an aging problem. Exponent defies skincare convention with a much-needed anti-degradation innovation. Our self-activated clinical skincare follows through by doing what it claims to do”.

Okay, wow! We’re impressed. But before we get more into the products themselves, let’s take a moment to discuss their packaging.


Exponent Beauty offers two types of dispensers: the handheld Power System and the countertop Pro System. The Power System is like the cute, portable sidekick you never knew you needed. It puts precision-dosed, activated serums right in the palm of your hand. The Pro System, on the other hand, is the big kahuna of skincare dispensers. This countertop wonder can precision-dose multiple activated serums at their peak potency. It's like having a skincare mixologist in your bathroom!


Now, I'll be honest: Assembling these bad boys might make you feel like you're in an engineering class, but fear not—Exponent Beauty's got your back with helpful videos on its website. Trust me, it's worth the effort! 


Moving on to the products themselves, Exponent Beauty offers a range of activated serums that target specific skin concerns. We're talking Retinol for fine lines and wrinkles, Vitamin C for brightening, CoQ10 for firming, Probiotics and Enzymes for blemishes, and Green Tea and Resveratrol for soothing. 


The best part? These active ingredients are preserved in their most potent powder state until you mix them with the Hyaluronic Acid Hydrator. It's like having a freshly mixed skincare cocktail every single time.


But Exponent Beauty isn't just about the products. It's a certified B Corp, which means it's committed to the highest standards of social and environmental performance, transparency, and accountability. In other words, it's not just about making your skin look good; it's about making the world a better place, too.

So, if you're ready to level up your skincare game and say goodbye to those pre-mixed, less potent topicals, give Exponent Beauty a try! Your skin (and the planet) will thank you. 


Now, if you'll excuse me, I'm off to mix up my own little batch of skincare magic.

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