Supergoop! Just Dropped the Glow

Dew you—Supergoop!

Supergoop has always been the sunscreen brand for people who can’t stand wearing sunscreen. Their formulas feel more like skincare than a daily obligation, and now, they’re finally joining the tinted glow drop game.

Glowscreen Soft-Radiance Drops SPF 40 just dropped (pun intended), and it seems like it's exactly what we'd expect from Supergoop!—a silky, mineral SPF that makes your skin look naturally radiant while keeping it protected (I gotta add that the reviews so far are overwhelmingly positive).

At $40 for 1.7 oz, the pricing is pretty on par with other glow drops at Sephora—think Saie’s Glowy Super Gel and Drunk Elephant’s D-Bronzi—but the real question is: Which one actually performs the best? Because let’s be honest, there’s no shortage of glow-boosting serums out there in 2025, but not all of them come with SPF 40. That alone makes these a no-brainer for summer.

Teasing the Drop (Literally)

Supergoop first hinted at the launch in late February with a simple but effective Instagram caption:

We’re about to drop something major. Set your reminders.

And then came the rollout:

2/25 – Early access via Sephora Rouge Preview

2/26 – Available on Sephora.com

2/28 – Hit Sephora stores

To drive hype, the brand leaned into AI-powered content and influencer marketing, making sure Glowscreen Drops had the moment it deserved. The launch trip, Destination Glow, wasn’t just an influencer party—it was a content goldmine. Supergoop brought top creators to a dreamy, vacay-inspired setting, giving them the perfect backdrop to show off their glow. The result? A feed full of effortless, sun-kissed skin that made you want to book a flight and add to cart.

Glow + SPF? A Match Made in Supergoop Heaven

At its core, Glowscreen Soft-Radiance Drops SPF 40 is everything Supergoop does best—making sunscreen feel effortless, wearable, and, in this case, luminous. It blends skincare, sun protection, and just enough sheer tint to let skin look like your skin, but better.

For those who love their OG Glowscreen (me, me, me!) but want a more lightweight, serum-like formula (or an extra boost of dew), these drops are basically made for you. We call that a perfect line extension, marketing peeps.

And if you’re still on the fence about daily SPF? Well, Supergoop just made it impossible to skip.